From Corporate Titles To Open Roads: Hafizah's Journey Of Resilience And Reinvention
In the ever-evolving landscape of work, the concept of "flexibility" has become a highly sought-after ideal, yet its true meaning often remains elusive. For Hafizah, a 32-year-old former HR professional and Pizza Hut manager, flexibility isn't just a buzzword; it's the bedrock of her remarkable journey of reinvention. This blog post delves into Hafizah's inspiring story, exploring how she navigated unexpected challenges, redefined her identity, and leveraged the unique flexibility of being a Lalamove rider to pursue her entrepreneurial dreams and personal passions. Join us as we uncover the specific ways she's building a future that is both fulfilling and financially secure, proving that a strong mindset and a clear vision can turn setbacks into stepping stones.
From Corporate Ladder to Open Road: Redefining Identity
Hafizah's career trajectory saw her rise from a Pizza Hut manager to a Human Resources professional, a path that offered structure and a sense of identity tied to her corporate title. However, the economic impact of the pandemic led to her initial retrenchment, followed by her husband's retrenchment a year later, just one week after their wedding. This sudden loss of employment, particularly after dedicating herself to her roles, brought about a significant identity shift. The hardest part, she explains, was moving from having a defined corporate identity to feeling "unemployed." It required a considerable adjustment and a redefinition of her self-worth beyond a job title. Instead of panicking, Hafizah focused on taking things step by step, recognizing that feeling lost doesn't equate to failing. She chose to surround herself with positive influences and trust the process, not rushing the outcome.
Flexibility Redefined: Fueling Entrepreneurship and Personal Growth
The word "flexibility" is often thrown around, but for Hafizah, it's the cornerstone of her current life and future aspirations. She started with Lalamove as a driver but soon switched to being a rider, using her motorbike for deliveries. This change was driven by the need for even greater flexibility, allowing her to manage her time more efficiently and effectively. This flexibility isn't just about earning an income; it's a vital tool that enables her to actively work on her dream of launching a household cleaning or lifestyle business.
How flexibility empowers Hafizah:
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Business Development: Her Lalamove schedule, typically 3-4 days a week, sometimes extending to 5-6, gives her ample time to focus on her entrepreneurial venture. She uses the downtime between deliveries, or on her non-Lalamove days, to research market trends, develop business plans, and attend marketing classes. The exposure she gains through deliveries also provides her with valuable insights and inspiration for her own business, observing local businesses and customer needs firsthand.
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Skill Acquisition: The flexible hours have allowed Hafizah to pursue personal milestones and invest in herself. In 2024, she took diving lessons, an activity she deeply enjoys and that would have been difficult to fit into a rigid corporate schedule. She also attends marketing classes, directly contributing to her business acumen.
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Financial Management: Working with Lalamove has instilled in her a strong sense of financial discipline. She can choose to take fewer orders on certain days to ensure she meets her income targets, demonstrating a strategic approach to her earnings. She recalls earning $170 in 7-8 hours when she first started and recently hit $280 on a particularly busy 10-hour day, showcasing the earning potential with dedicated effort. This control over her income and schedule is preparing her for the inherent ups and downs of running her own business
The Human Connection: More Than Just a Paycheck
While the financial stability Lalamove provides is crucial, Hafizah's journey has also been enriched by unexpected human connections. She recounts moments when food sellers, appreciative of her efforts, have offered her food. These gestures, though small, make her feel seen and valued, reminding her that her job offers more than just a paycheck. It's these "on-the-road" moments that transcend the transactional nature of delivery, fostering a sense of community and appreciation.
Building Together: A Partnership Forged in Resilience
The shared experience of retrenchment has also profoundly impacted Hafizah's partnership with her husband. Despite an age gap, this period of adversity has strengthened their relationship, fostering better communication and teamwork. As they navigate his job hunt and jointly build a TikTok brand, their "hustle" as a couple has become a testament to their resilience. The challenges have brought them closer, demonstrating their ability to overcome obstacles together.
Trust the Process: A Message to Her Past Self
Looking back at May 2023, a time when she felt lost and unsure, Hafizah has a clear message for her 32-year-old self: "Trust the process, don't rush the outcome. Don't panic. Feeling lost doesn't mean you're failing, and always surround yourself with positive people." This powerful advice encapsulates her journey of self-discovery, resilience, and unwavering belief in her ability to navigate life's challenges.
The Entrepreneur's Blueprint: Discipline, Consistency, and the Lalamove Advantage
Hafizah's experience as a Lalamove rider is not merely a temporary solution; it's an immersive training ground for her future as an entrepreneur. It has taught her invaluable traits essential for running a successful business: discipline, consistency, and meticulous financial management. The daily grind of managing orders, navigating traffic, and maintaining customer satisfaction are all transferable skills that will serve her well when she finally launches her household cleaning or lifestyle business. The fluctuations in order volume have also prepared her for the inevitable ups and downs of entrepreneurship, teaching her to adapt and strategize. Hafizah's story is a compelling reminder that even in unforeseen circumstances, with the right mindset and tools like Lalamove, one can not only survive but thrive, transforming challenges into stepping stones towards a self-made future.